Smokejumpers 2017

Cole Barash - Perfect Bound Book


Cole Barash, an internationally-published documentary and fine art photographer, was contracted by Filson to create a body of work chronicling the everyday lives of the United States Forest Service. Titled “Smokejumpers,” the photographic essay honored of the brave service men and women who parachute into remote areas to battle wildfires. Cole was able to capture their working environment in intimate detail: the intense heat, the cinematic landscapes, the dangers associated with the profession, and the unbridled heroism exhibited by the Forest Service’s employees.

Cole partnered with Hatteras to create a perfect-bound book that presents his first-hand account, and also includes archival images of Forest Service workers. Hatteras collaborated with Cole to come up with the right production methods and printing techniques to ensure the quality of the final product matched the emotion of the project—both from Cole’s perspective and of those he documented.


The interior pages were digitally printed on Mohawk Superfine White Smooth Text for superior image quality, and utilized our cutting-edge HP Indigo 10000. The cover pages were conventionally printed with a vibrant yellow PMS 121, on 120# Mohawk Carnival Stellar White Vellum DTC Cover stock for a tactile and aesthetic contrast to the text pages.

Production Notes:

Cover: 120# Mohawk Carnival Stellar White Vellum DTC
Cover Inks: Cover: 2/2 PMS 121 + Black
Method: Conventionally printed on the Heidelberg XL 105
Text: 80# Mohawk Superfine White Smooth Text
Text Inserts: 60# Accent Opaque Text (8pp)
Inks Text: 4/4 Process
Method: Digitally printed on the HP Indigo 10000
Finishing: PUR perfect bound

“It’s really rare to have this kind of creative freedom during a branded project,” Cole told Hatteras. “Filson allowed me to go in the field and react from my gut as if this was a piece of art. It didn’t have to be product-focused, and the printing and production produced by Hatteras reflected that approach.”