The Beacon
INDUSTRY NEWS HAPPENS HERE
Read the latest news of both Hatteras and the industry in general here.
Four Reasons to Focus on Sustainability in Packaging
When it comes to sustainability in packaging, there are a number of reasons why CPG brands should “go green” — from consumer perception, to reducing
How to Use QR Codes to Connect to Consumers
Looking to provide consumers with a safe, easy way to connect to your brand or marketing information in a mobile environment? We’ll show you how
Hatteras Wins Neographics ‘Best in Category’ Award
It’s been over two years since the Graphic Arts Association (GAA) held its annual Neographics Awards Ceremony, with the COVID-19 pandemic disrupting its regular 2020
Influencer, Sampling & Promotional Kits – 6 Steps to Planning a Successful Custom Packaging Program
More and more marketers are investing in creating brand experiences that are delivered right to a consumer’s doorstep — a physical touchpoint that engages all
Use Variable Content to Create 1-to-1 Communications on a Grand Scale
Most marketers know that consumers have come to expect more personalized experiences around the brands they choose to engage with. In a time when consumers
Hatteras Shares Strategy Behind Expanding into Packaging
Hatteras was recently featured in an article in magazine that describes our expansion into product packaging for consumer packaged goods. For years we’ve been offering
Hatteras Makes List of NJ’s Top Manufacturing Influencers
Hatteras is proud to be recognized on ROI-NJ Magazine’s List of Manufacturing Influencers for 2021 . This year, the list was specially curated to acknowledge
The Power of Direct Mail for Pharmaceutical Companies
Direct mail has long been used by pharmaceutical companies to educate physicians and consumers about the benefits of their products. With something as important as